Chengli Group and Dongfeng Motor hold a new product recommendation meeting for commercial vehicles
On the morning of May 27, the sun was shining and the sky was clear. Themed on “Deeply design special vehicles and go global together", Chengli Group and China Dongfeng Motor Industry Import & Export Co., Ltd. jointly held a large-scale recommendation meeting of new commercial vehicle products in the picturesque garden-like square of the chassis building of Chengli's new factory.
The leaders of both hosts and guests attending this event included Yang Tao, Assistant General Manager of Dongfeng Motor Industry Import & Export Co., Ltd., Cheng Guoqiang, Secretary of the Party Committee of Chengli Motor Group, Zhu Wu, Executive General Manager, and Commercial Vehicle Overseas Marketing Department of China Dongfeng Motor Industry Import & Export Co., Ltd. ,Minister Liu Xueming, Deputy General Manager of Chengli Group and Chairman of Vehicle Equipment Co., Ltd. ,Yuan Changcai, Deputy General Manager of Chengli Group and General Manager of Chassis Supply and Marketing Company Liu Feng, Dongfeng Cummins Engine Co., Ltd. Dongfeng Marketing Director Wu Weiguo and other leading guests, Suizhou Special Vehicle Network More than 400 people from Red Matrix celebrities Wang Guanghu, Xie Jiayun, Liu Huayang, Ai Ti, Zhou Jiacheng, as well as the general sales managers of Suizhou City and the sales leaders of Chengli Group participated in this recommendation meeting.
At the meeting, Cheng Guoqiang, Secretary of the Party Committee of Chengli Group, first delivered a speech on behalf of the event organizer. Secretary Cheng Guoqiang expressed his most sincere wishes and greetings to the leaders and guests who participated in this recommendation meeting, as well as the majority of sales managers. He encouraged the sales elites in Suizhou to take the Chengli Group's sales platform as a big stage, and take Chengli Dongfeng Commercial Vehicle's overseas flagship products as an important starting point to go all out to explore overseas markets, and look for business opportunities in the two major market cycles at home and abroad in order to seize the opportunity, get a big breakthrough, and achieve good sales.
Yang Tao, assistant to the general manager of China Dongfeng Motor Industry Import & Export Co., Ltd., delivered an important speech at the event. He emphasized that, first of all, he would like to thank Chengli Group for its comprehensive strategic cooperation and strong support with Dongfeng Company, and express sincere greetings to the guests and sales managers who participated in the recommendation meeting.
Assistant Yang Tao said that China Dongfeng Motor Industry Export Co., Ltd. is a secondary unit of Dongfeng Motor Group Co., Ltd. It is a foreign trade company specializing in Dongfeng Group's auto export, global supply chain services, and industrial investment. In 2021, Dongfeng's overseas business has achieved outstanding results, with 154,000 overseas exported vehicles (including complete sets of spare parts), a year-on-year increase of 1.2 times, setting a historical record; in 2022, it will sprint to challenge the sales target of 200,000 vehicles. By taking this opportunity of the recommendation meeting, I hope that Cheng Li and the sales managers of Suizhou can catch the fast train of Dongfeng's overseas business development and create new achievements together.
Wu Yonggang, director of medium and heavy products of the commercial vehicle overseas marketing department of China Dongfeng Motor Industry Import and Export Co., Ltd., introduced China Dongfeng special vehicle products and perfect after-sales service and related supporting measures in detail to the guests and participants.
Wang Lei, director of the differentiated chassis business department of Chengli Automobile Group, introduced the action plan of "deeply produce special vehicles and go global together" at the recommendation meeting. He announced specific promotion policies and preferential measures which were enthusiastically welcomed by the majority of sales managers, detonating everyone's enthusiasm.
Minister Wang Lei released the most popular model of Chengli Dongfeng commercial vehicle in the overseas market at the meeting. This model has been sought after by the sales team and sales staff with a price-performance ratio of 11.88. The heads of various professional factories and group member factories are also interested in this target market.
At the promotion recommendation meeting, Minister Wang Lei launched a one-week fundraising activity. After reading out the favorable policy of 1,000 yuan to 5,000 yuan for all models of Dongfeng Tianjin and Tianlong, purchase intentions of sales managers and production managers who participated in the recommendation meeting have reached a climax.
Subsequently, Wu Yonggang, director of medium and heavy products of the commercial vehicle overseas marketing department of China Dongfeng Motor Industry Import and Export Co., Ltd., and Chen Wei, business manager of the international market department of Chengli Group, held a key plate awarding ceremony for the delivery of the vehicle.
At this offline large-scale Dongfeng commercial vehicle overseas market new product recommendation meeting, China Dongfeng Motor Industry Import and Export Co., Ltd. and Chengli Automobile Group Co., Ltd. jointly held a signing ceremony for the strategic cooperation of overseas special vehicles. The senior leaders of both parties took a photo after signing the contract.
In the lottery process of the recommendation meeting, the leading guests from both sides selected lucky audiences who won the first, second and third prize and other several lucky audiences . They also distributed tens of thousands of cash vouchers and high-end refrigerators, microwave ovens, non-stick pans as well as customized gift bags, pillows, water cups, and distributed more than 300 fashionable gifts to the attendees.
This large-scale Chengli & Dongfeng overseas commercial vehicle recommendation meeting came to an end in the beautiful atmosphere of colorful cultural programs and on-site refreshment and barbecue salons, and the meeting was a complete success.
After the recommendation meeting, the senior leaders of Chengli Group and Dongfeng took a photo to commemorate. All the guests and staff of Dongfeng who participated in this recommendation meeting also took a photo to commemorate on the rostrum.